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How to Write a Radio or TV Pitch Letter Book Marketing, Book Publicity, Radio Interviews, Uncategorized - by Ray Robinson - March 16
Radio is a fantastic marketing tool for every self-published author. Read on to learn how to get yourself on the radio by writing a great radio pitch letter. Read More
Maximize Book Sales Using Amazon & Goodreads Giveaways Book Marketing - by Ray Robinson - November 19
Word of mouth is still the most powerful selling tool for books. And book reviews on sites like Amazon and Goodreads are the key ‘word of mouth’ strategies that show potential readers that others are talking about your new book. Read More
Self-Publishing Book Covers Book Marketing, Cover Copy - by Ray Robinson - September 24
Self-Publishing Book Cover Design: A Guide to An Amazing Book Cover When self-publishing book cover design is nearly as important as your content. The cover of your book is the first visual your audience will have of your book, and the … Read More
Affordable Ways to Market Your Book Book Marketing - by Ray Robinson - June 8
The Most Affordable Way to Market Your Book There is really no secret to book marketing. And finding affordable ways to market a book is no different. It’s all about creating a relationship with customers and engaging your readers ways that … Read More
Facebook Advertising For Authors Book Marketing, Social Media, Uncategorized - by Ray Robinson - September 19
Facebook Ads for Authors: A Step-by-Step Guide to Selling More Books Every author wants to sell more books. And as the variety of social media networks grows, self published authors find more and more sites on which to disseminate information about their … Read More
How to Write a Book Marketing Plan Book Marketing - by Ray Robinson - August 20
The road map to your publishing success is guided by your book marketing plan. We’ve written extensively about the importance of book marketing, how to promote a book and marketing a self published book. It’s that old adage of hiding … Read More
Twitter Strategies for Authors Book Marketing, Book Publicity, Social Media - by Ray Robinson - April 30
Twitter Strategies for Authors For many of us, the words “social media” often conjure up images of teens posting on Facebook (WAAY out of fashion for teens, by-the-way… according to teens, FB is now for ‘old people’) pictures of their lunch … Read More
Writing Your Author Bio Author Bio, Book Publicity, Cover Copy - by Ray Robinson - April 28
Writing Your Author Bio Do you realize how important writing your author bio is to the success of our book? Every reader wants a connection with the author of their favorite book. Every reader wants to know what, why, and how of … Read More
How to Sell Self-Published Books on Amazon Book Marketing, Self Publishing - by Ray Robinson - June 2
How to Sell Self-Published Books on Amazon Amazon is the worlds largest marketplace of self-published books - not to mention ‘traditionally published’ books. Utilizing the powerful tools that Amazon has created to help authors sell more books should be an important … Read More
Five Steps to Self-Publishing Success (A guest post by Dog Ear Publishing Author, Moira Allen) Book Marketing - by Ray Robinson - February 25
What writer doesn’t want to be a success? That’s what drives so many authors down the “do-it-yourself” route in the first place. The problem is that for every DIY success story, there are literally thousands of failures. The statistics are … Read More

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