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What is an ISBN? Why do I need one? Can I get my OWN?
 
The ISBN (International Standard Book Number) is a number applied to every published book in the world. This number is a unique identifier that is used by all parts of the book trade for managing and reporting sales, inventory control, and ordering. Last year, over a million ISBNs were assigned – for just English-language books!

The ISBN is a unique and permanent number that identifies one single book – and more specifically one format or edition of the title (a paperback and a hardcover of the same title would have different ISBNs) - produced by one publisher. Dog Ear Publishing has a unique number assigned in which the first six digits identify the publisher as Dog Ear, the next three identify the book title within one of the blocks of ISBNs allotted to Dog Ear, and the final digit is a algorithmic check digit.

You do not HAVE to get an ISBN for your book – but you will be unable to sell your book through bookstores or distributors, and will not be able to register a copyright at the Library of Congress. You can secure your own ISBN, but at this point in time it will cost around $300.

All publishers' contact information is kept at a “registrar” source (in the US it is R.R. Bowker's Books-In-Print) so that bookstores and librarians worldwide can quickly find where to purchase each book. The ISBN identifies a "publisher," rather than the author, since people in the book trade expect to order from the publisher. YOU retain all rights to your work, and you are "self-publishing", but for the sake of simplicity, the book industry considers Dog Ear to be the "publisher" for ISBN purposes.
 
 
Barcodes
 
A barcode is simply a “graphic” picture of your ISBN that allows the scanners in stores to identify your book. It is different from the standard UPC code. We create a barcode for the back cover of each book. You may request that we NOT place the barcode on your cover, but you will be unable to sell your books through stores or distributors.

If your are confident that the retail price will not change, you may ask that we create your ISBN barcode with a price suffix – the additional lines on the right that “code” your price. Occasionally, you may want to price your books differently for different markets, or may be unsure of what price you can get for your book - in that case, we recommend that your books do NOT show a price (though we will need to know a 'retail' before we can load it to our distribution systems. In most cases, since our books receive wider attention, it is best to include the price in the barcode.
 
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